The Official Klout Blog

Badgeville Uses Klout to Enhance Brand Loyalty

February 16th, 2012 by Kameron Kitajima

At Klout, we want to empower every user by unlocking their influence. With that goal in mind, we’re excited to announce a partnership with Badgeville that will help brands identify and reward top advocates in their communities!

Badgeville is a social loyalty and gamification platform. Badgeville provides a sophisticated level of reputation analysis based on behaviors performed on a brand’s web and mobile sites. Brands can leverage Badgeville to increase conversions, retention, and other business objectives using social media and social gaming techniques.

Klout integration with Badgeville will enhance the ability for brands to understand and mobilize their communities. “Klout’s influence‐ranking technology adds another layer of intelligence by enabling our clients to increase online engagement by more accurately and efficiently identifying which customers carry the greatest influence, and in turn, provide the greatest business value,” said Kris Duggan, Badgeville CEO.

Badgeville’s global client roster features the world’s most innovative enterprises across virtually every industry, including Samsung, Recyclebank, Deloitte, Dell, eBay, Universal Music, The Active Network and more.

Look for Klout in Badgeville in the near future!

For more information, visit or connect on Twitter at @badgeville.

This entry was posted on Thursday, February 16th, 2012 at 11:15 am and is filed under announcements. You can follow any responses to this entry through the RSS 2.0 feed.

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